{"id":2239,"date":"2009-08-28T16:25:05","date_gmt":"2009-08-28T20:25:05","guid":{"rendered":"http:\/\/blogs.n1zyy.com\/n1zyy\/?p=2239"},"modified":"2009-08-28T16:25:05","modified_gmt":"2009-08-28T20:25:05","slug":"advertising-urls","status":"publish","type":"post","link":"https:\/\/blogs.n1zyy.com\/n1zyy\/2009\/08\/28\/advertising-urls\/","title":{"rendered":"Advertising URLs"},"content":{"rendered":"<p>I don&#8217;t know why, but it seems that the people who read URLs in ads are more computer illiterate than the general population. A few things I would like to announce:<\/p>\n<ul>\n    <li>You cannot &#8220;click to&#8221; a website.<\/li>\n    <li>While strictly speaking, you can &#8220;click on&#8221; a URL, it makes no sense to ask people to click a URL that you read on the radio or show on TV.<\/li>\n    <li>You can &#8220;surf to&#8221; a website, but that started being corny after 1999. Why not just ask people to &#8220;visit&#8221; or &#8220;check out&#8221; your website?<\/li>\n    <li>The slashes used in URLs are just &#8220;slashes.&#8221;<\/li>\n    <li>Technically, they&#8217;re &#8220;forward slashes,&#8221; but don&#8217;t say that unless you&#8217;re asking people to enter your Uniform Resource Locator into their web browser and to use the Hypertext Transfer Protocol over their modulator-demodulator.<\/li>\n    <li>Backslashes are &#8220;backwards&#8221; of normal: <\/li>\n    <li>Almost nothing uses backslashes. Saying &#8220;backslash&#8221; is wrong and misleading.<\/li>\n    <li>Not only is it wrong, but specifying the type of slash is needless.<\/li>\n    <li>Do you really need to read slashes in your URL at all?<\/li>\n    <li>This seems to apply to NPR only: you do not need to spell out &#8220;.org&#8221;. Ever.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>I don&#8217;t know why, but it seems that the people who read URLs in ads are more computer illiterate than the general population. A few things I would like to announce: You cannot &#8220;click to&#8221; a website. While strictly speaking, &hellip; <a href=\"https:\/\/blogs.n1zyy.com\/n1zyy\/2009\/08\/28\/advertising-urls\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2239","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/posts\/2239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/comments?post=2239"}],"version-history":[{"count":0,"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/posts\/2239\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/media?parent=2239"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/categories?post=2239"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.n1zyy.com\/n1zyy\/wp-json\/wp\/v2\/tags?post=2239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}